UBA partners firm to deliver e-Commerce platform
The United Bank for Africa (UBA) Plc has announced a deal with Ixaris and its Nigerian partner, ‘Ojapay’ to deploy a virtual card platform across its 20 African markets.
A statement from the bank explained that UBA would use Ixaris Payment Server to deliver innovative payment options for individuals and corporates.
The e-commerce market in Africa is predicted to reach $75 billion by 2025. However, many consumers and businesses across the continent currently lack secure, convenient and low-cost means to make purchases online.
To take a share of the market opportunity, UBA said it selected Ixaris Payments Server to quickly and cost-effectively deploy payments programs based on virtual prepaid cards.
“We have partnered with Ixaris and Ojapay to make this convenient payment option available to customers because virtual cards are not only easy and convenient to use but also protect users against online fraud.
“They will offer our customers across Africa a new layer protection and security for their online transactions,” Deputy Managing Director/Chief Executive Officer, UBA Africa, Mr. Kennedy Uzoka said.
Complementing its range of physical card products and mobile banking applications, UBA’s new virtual card option would enable more than 10 million customers across twenty African markets to make safe and easy online purchases at any online merchant worldwide.
The new virtual payment card would also enable UBA Corporate Clients to take advantage of the wider range of goods and services available on the Internet, while also enhancing internal controls through full traceability of purchasing and payments activities.
Virtual cards are indistinguishable from physical cards when used for payments and are already accepted at millions of merchants worldwide that accept Visa or MasterCard payments. In contrast to plastic, virtual cards can be issued to any connected device instantly and at almost zero cost.
On his part, founder/CEO of Ixaris, Alex Mifsud said: “We are excited to be working with UBA, one of the most respected banks in Africa, to help bring safe and convenient e-commerce to millions of people who can really benefit from it.
“This deal shows how open payments platforms like Ixaris Payments Server are transforming how banks approach the product development lifecycle for payments.
“By using this technology, enterprising banks like UBA can bring compelling payment applications to the market at a fraction of the time and cost it would take using traditional methods.”
[This Day]