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Telecoms industry has bad public image – ALTON

By on January 19, 2014

The Chairman, Association of Licensed Telecommunication Operators of Nigeria, Mr. Gbenga Adebayo, has said the country’s telecoms industry has a bad perception management in the outside world.

He said the industry had continued to attract criticisms, which portrayed it and its players in a bad light.

Adebayo, who is also the Group Chief Executive Officer, Communications Network Support Services Limited, said this at a tour of the CNSSL Contact Centre Limited in Lagos on Thursday.

The expert said the telecoms sector was now a major contributor to the country’s Gross Domestic Product by adding over 10 per cent to the GDP, and was also driving growth in other critical sectors like banking, which is currently contributing about four per cent to the GDP.

He said, “It is unfortunate that our telecoms sector, which is currently driving the growth of the economy, is being perceived in a bad light because of quality of service issues. The sector is currently contributing more to the GDP than even the banking industry.

“Despite these achievements, the industry is still being perceived badly. This trend is not good for us as it makes investors to shy away from this market because of the continuous negative criticisms.”

The ALTON boss added that the industry was also one of the highest and consistent contributors to Foreign Direct Investment in the country over the past 13 years.

Adebayo said, “The industry is one of the most functional public service infrastructure when compared with other social infrastructure such as power and transport, among others.

“The industry has provided significant support for small and medium-scale enterprises to thrive and has helped in job creation; and most of all, it is an industry that is one of the highest employers of labour and the most contributor to our national human capital development.”

On the CNSSL call centre built by his company, Adebayo said the business process outsourcing project was part of the firm’s contribution to national economic development.

 

 

[Punch]