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South African tourism berths in Lagos

By on February 3, 2014

South African Tourism and by extension South Africa underlined the importance placed on Nigerian tourists by opening their first marketing office on the African continent in Lagos.
The rainbow nation’s Tourism Minister, Mr Marthinus van Schalkwyk, along with Nigeria’s Tourism, Culture and National Orientation Minister, Chief Edem Duke, officially opened the officeAddressing the West African travel trade and guests in attendance, South Africa’s Tourism Minister Mr Marthinus van Schalkwyk said “As a nation, we see the special and longstanding relationship between Nigeria and South Africa as pivotal towards maintaining an Africa that is economically vibrant and resilient and an Africa that grows through partnerships between nations.

“We’ve experienced positive growth figures out of West Africa; a total of 73,282 Nigerian tourists visited South Africa last year marking a 13.8% increase from 2011. At the end of June 2013, Nigerian tourist arrivals had continued to grow on a strong trajectory with 15.9% during the first six months of the year.
“Likewise, tourist arrivals from Ghana to South Africa grew by 23.8% in 2012, when South Africa welcomed 22,953 Ghanaian tourists. Up to end June 2013, arrivals from Ghana were growing at 27.3%, to 13, 663 tourist arrivals for the six-month period.

The steady growth in both markets makes this region very valuable to us,” van Schalkwyk said.
The Nigeria office opening comes on the heels of South African Tourism having officially extended an invitation to the rest of Africa to showcase the continent by exhibiting  at the annual Tourism INDABA held in Durban in May every year.

 

 

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